Chinese Sauna Industry into High-Quality Development for Global Markets
Recently, data released in the "2025 Global Wellness Industry Development Blue Book" shows that the global leisure and wellness industry market size reached 5.2 trillion US dollars in 2025, with a year-on-year growth of 4.8%. Among them, the demand market for sauna equipment exceeded 8.5 billion US dollars, with an annual growth rate of 7.2%, significantly outpacing the overall growth rate of the global leisure industry. Driven by technological innovation and consumption upgrading, (Far-Infrared Heating Sauna Room Manufacturer China) China's sauna industry is transforming from "traditional manufacturing" to "technology-driven + service upgrading", presenting core development trends of energy conservation, intelligence and customization, and is increasingly favored by the European and American high-end wellness markets.
Europe and North America are the core markets for global high-end sauna demand, accounting for more than 60% of the global market share. Market research data shows that the European sauna equipment market size reached 3.2 billion US dollars in 2025, with a year-on-year growth of 6.5%, while the North American market size was 2.8 billion US dollars, with a year-on-year growth of 7.1%.
To address global market pain points, technological innovation has become the core breakthrough. (Infrared Therapy Sauna Room Factory China) The application of key technologies such as far-infrared radiation heating, intelligent constant temperature control and environmental protection thermal insulation has promoted a leap in the performance of sauna products. Among them, far-infrared heating technology has become the mainstream upgrade direction in the global market due to its significant advantages: thermal efficiency increased to 90%, energy consumption reduced by 40%, and heating time shortened to less than 20 minutes.
Industry experts pointed out that with the in-depth implementation of global carbon neutrality goals and the increasing emphasis on health and wellness concepts in European and American societies, (Precise Temperature Control Sauna Room Supplier China) energy-saving and intelligent saunas will usher in greater market space.